Venco

About the company

Vanco Prykerchenska Ltd, an affiliate of Vanco Energy Company, was established to carry out the exploration and development of oil and gas deposits from the deep water Prykerchenska Block of Ukraine’s Black Sea.

Vanco Energy Company is an independent oil and gas company registered in the United States, that carries out deep water exploration and development of oil and gas deposits worldwide. Vanco’s operating model involves the provision of technical resources, expertise, experience and finance. Currently, Vanco Energy conducts business in C?te d’Ivoire, Equatorial Guinea, Gabon, Ghana and Ukraine.

For more information please attend the web-site www.vpl.kiev.ua

About cooperation with PRP Ukraine

Period of work: May – December, 2008

Ground work:

• communication strategy and PR plan development;

• company’s profile and key messages development and update;

• events calendar elaboration, arrangement of company’s speakers participation in market events;

• organization and conducting of media trainings.

Press office:

• establishment of regular communicational channel with Ukrainian mass media, informing the society on company’s activities and project status;

• crisis management: efficient reaction on statements of Ukrainian officials concerning company’s activities, elaboration and distribution of press releases and comments;

• public denials of false information which was published in Ukrainian media;

• pitching interviews with company’s speakers;

• organization of press briefings and a press launch with the key media representatives.

Development of company’s corporate web site

Monitoring and analysis:

• daily monitoring of Ukrainian media: printed media, TV, Internet;

• daily, weekly and monthly media analytics.

Achievements:

• more than 500 publications, which were initiated in Ukrainian media during 6 month of cooperation;

• the dialog initiation between the company and Ukrainian government representatives;

• increase of positively toned mentions of the company in Ukrainian media to 15% in the general informational field of the conflict;

• informing the Ukrainian society about the advantages of the project for Ukraine;

• creating a group of loyal journalists within the crisis situation.